Take someone special to a special place on Valentine's Day, help support The Parade Company

DETROIT - The Parade Company is opening its doors Valentine’s Day weekend for a truly unique and magical experience. Couples can now book a private tour of the company’s Parade Studio in Detroit. The guided tour will provide a look back at the history of America’s Thanksgiving Parade® as well as an up close view of the larger-than-life characters and floats, from a 12’ tall Cupid to the historic Mother Goose float and new favorites. Each tour includes a commemorative photo taken in the larger than life Parade Studio, as well as a special gift bag featuring a bottle of champagne or sparkling juice, flowers, chocolates, beads and our signature clown noses.

Valentine’s Day in Paradeland is a great one-of-a-kind experience to share with your special someone, while supporting a beloved Detroit organization, The Parade Company/Michigan Thanksgiving Parade Foundation. The cost of the tour is $100 per couple, with $50 being tax deductible. Tours are available from 10:00 a.m. – 7:00 p.m. Saturday, February 11 through Tuesday, February 14 and are by reservation only.

About The Parade Company
Founded in 1984, The Parade Company is a not-for-profit organization governed by the Michigan Thanksgiving Parade Foundation whose board of directors is comprised of key civic and corporate leaders in the greater Detroit region. The Parade Company is celebrating 84 years of Parade tradition in Detroit. The mission is to fund, create and execute the best family events in metro Detroit. The Parade Company staff, the board of directors and thousands of parade volunteers work year-round to bring a wide variety of magnificent events to the City of Detroit, each year, including the Target Fireworks, River Days and America's Thanksgiving Parade®.