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Sports
Technology
Set to
Score at
New
Sports
Tech
Marketplace
at the
2015
International
CES
CEA to
partner
with
SFIA to
showcase
innovations
in
sports
technology
ARLINGTON,
VA - The
Consumer
Electronics
Association
(CEA)®
today
announced
the
launch
of the
Sports
Tech
Marketplace,
a
showcase
of the
latest
in
sports
technology
set to
debut at
the 2015
International
CES®.
Owned
and
produced
by CEA,
the
International
CES is
the
world’s
gathering
place
for all
who
thrive
on the
business
of
consumer
technologies.
The 2015
CES is
scheduled
to run
January
6-9,
2015, in
Las
Vegas,
Nevada.
Presented
by the
Sports &
Fitness
Industry
Association
(SFIA),
the
Sports
Tech
Marketplace
will
highlight
how
technology
is being
incorporated
into
sports
and how
it is
affecting
the
participant
experience.
The
marketplace
will
feature
the most
recent
products,
services
and
trends
in
sports
technology,
placing
a global
spotlight
on this
fast-growing
category.
The
Sports
Tech
Marketplace
will be
located
within
the
Sands
Expo at
CES Tech
West.
“Technology
is being
used
more and
more in
sports,
and the
2015 CES
will be
the
‘can’t
miss’,
best
place to
experience
the wide
range of
these
products
and
solutions,”
said
Karen
Chupka,
senior
vice
president,
International
CES and
corporate
business
strategy,
CEA.
“Sensors,
wearables
and
mobile
technologies
are
revolutionizing
sports
by
providing
real-time
information
that
enables
us to
better
achieve
our
athletic
goals.
CES is
at the
forefront
of this
emerging
category
and
we’re
pleased
to
partner
with
SFIA to
bring it
to
life.”
“Technology
has
driven
some of
the
greatest
innovations
in our
industry,”
said Tom
Cove,
president
and CEO,
SFIA.
“We’re
proud to
partner
with an
organization
like CEA
to
launch
the
Sports
Tech
Conference
and
Marketplace.
We see
technology
revolutionizing
the
current
sports
landscape
and
we’re
only at
the tip
of the
iceberg.
The
combining
of these
two
storied
associations
to
produce
the
conference
and
marketplace
ensures
that it
will be
of the
highest
quality.
We hope
Vegas
and the
tech
industry
is ready
for the
sports
industry,
because
we’re
ready
for
them.”
The
Sports
Tech
Marketplace
will be
part of
CES Tech
West
which
includes
the
Sands
Expo
(Sands),
The
Venetian
and
Wynn/Encore
exhibits.
Tech
West
will
also
feature
leading
companies
and the
newest
innovations
in
lifestyle
technologies,
including
fitness
and
health
tech,
smart
home,
the
Internet
of
Things,
sensors,
startups
and
other
high-growth
technologies
changing
the way
we work,
live and
play.
The 2015
CES will
feature
more
than
3,500
exhibitors
unveiling
the
latest
consumer
technology
products
and
services
across
the
entire
ecosystem
of
consumer
technologies.
Companies
interested
in
exhibiting
in the
new
Sports
Tech
Marketplace
should
contact
Kristen
Nafziger
at
knafziger@CE.org.
Registration
for the
2015 CES
is now
open.
For more
information,
visit
www.CESweb.org.
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